Friday 7 October 2011

A first for Sport: Budweiser sponsors live soccer match on Facebook

Bud
OK, it wasn't the biggest game - but it was more evidence that social platforms are changing the way we enjoy sports.  
Per kind favour of Budweiser, Facebook streamed its first live football match - a game between two minnows of the football world, Ascot United and Wembley.
The match, played on August 19, was visible on the Budweiser fan page - a really smart idea since it was a preliminary round fixture with no broadcast rights holders. 
Faceook getting into broadcasting?  Who would have thought!  But the shape of things to come.
Check out the broadcast here...

No comments:

Post a Comment